All coaches love the self-motivated athlete. However, relatively few athletes have the self-motivation to give maximum effort at all times. Coaches often expect that athletes who arrive for the first practice of the season are already motivated because they have decided to give up time after school to participate. It is a common mistake to take motivation for granted. Coaches need to understand what motivates athletes to participate in any sport, how athletes stay motivated, and how motivation influences athletic performance. This second edition of 101 Ways to Motivate Athletes offers coaches of all sports proven methods for getting and keeping athletes motivated.