Connecting Your Program to the Community

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Jeff Erdmann
42 minutes

Connecting Your Program to the Community explains how coaches can develop a quality brand name for their program within their communities. The DVD reviews specific strategies that can be used to link a football program to the elementary schools, businesses, and youth football programs in the community. The DVD also discusses how developing a respected brand identity in these areas will enable a football program to experience numerous benefits-all-the-while becoming more than being perceived as just a program that teaches football.

Among the topics covered:

  • Irish way kids club
  • Reading contest
  • Lunch visits
  • Community service projects
  • Win/wins for businesses and fundraising
  • Connecting to youth & middle school football

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